ELAINE Mobile Marketing

ELAINE Mobile Marketing The mobile internet is growing and direct marketing on mobile phones and handheld computer devices means more than SMS. ELAINE is the central solution for all channels in the mobile target group:

Mobile Email Marketing:

  • Identification of mobile email views and user preference profiling
  • Processing (individualising) of emails for mobile recipients
  • Statistical analysis and target group selection of mobile recipients

SMS Marketing

  • Administration of SMS subscriptions
  • WYSIWYG editor for SMS with character control in variable personalisation
  • Global SMS sending directly from the respective network (ASP service)
  • Integration of value added services

Mobile RSS Marketing

  • Output of individualised RSS feeds as particularly predestined application on mobile end devices
  • Identification of mobile RSS views and user preference profiling.
DDV Fraunhofer EHI Retail Institute certified senders alliance BVDW


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